“Great art makes a great statement. It’s all about creating atmosphere and first impressions.”
You will only ever get one first impression, and original art in your office space is the best way to make it count.
Art in commercial spaces should speak to its viewers. It should clearly say, this company actually cares about its customers’ first impressions. It should also say, customers can feel confident that they are about to do business with a company that cares about details and knows the difference between professionalism and “she’ll be right mate”.
Great commercial art not only cements a first impression, it reinforces a statement of success and discernment. It should take people by surprise and capture their attention, whilst at the same time open up their minds and imagination to creativity and thought provoking possibilities.